Course Description
Description An MBA is now the globally recognised qualification for senior personnel and executives within both the private and public sectors. As the impact of change, the importance of strategy and intensification of competition increases, organisations are demanding managers who can contribute a depth of understanding in the business community as a whole. The growing economic importance of entrepreneurship has also re-emphasised the need for a clearer understanding of the theory and practice relating to business and management in both new and existing organisations. Aims of the course The MBA in Management aims to build on our long-established expertise in the area of postgraduate training by offering a one-year modular MBA programme which focuses on developing participants? academic and managerial skills in areas such as organisational behaviour, marketing strategy, e-business and new venture creation. An important objective is to provide relevant analytical training to familiarise participants with the latest strategic, managerial and industrial developments in both the public and private sectors. The course provides a coherent analytical framework for the study of business and enterprise from a management perspective. The emphasis throughout the programme is on the application of contemporary, financial, managerial and strategic developments that affect real-world decision-making in the global market place. We recognise that a thorough understanding of recent developments in management, entrepreneurship, strategy, marketing and finance are essential requirements for all those involved in a management role (or those who wish to gain a deeper understanding of these important business and management areas). Entry Requirements for the MBA Management We welcome applications from good graduates in relevant disciplines and from those with equivalent professional qualification and work experience. Alternatively, possession of a suitable professional qualification and practical experience may also be accepted. If English is not your native language, then satisfactory evidence of written and spoken English must be provided, for example IELTS 6.0 or TOEFL 560. Course structure All participants take six modules in Semester 1 and six modules in Semester 2. The modules run for 12 weeks. The basic module delivery method will centre around a two-hour lecture slot and one-hour tutorial every fortnight. Total contact hours will be approximately 27 per module and together with private study and preparation for tutorials, seminars and assessment, each student is expected to dedicate approximately 100 hours to each module. Teaching methods will include lectures, seminars, tutorials involving the discussion of concepts or directed to problem solving, case study sessions and workshops (including computer-based sessions). What will you study? Compulsory modules: Management and Organisational Behaviour This module provides an integrated analysis of management both as an academic discipline, drawing on the work of classical and contemporary writers in the field, and as a practical strategic activity in a dynamic environment of continual change. Marketing Strategy This module critically evaluates the contributions of various schools of thought in marketing, and examines the relevant analytical models and management practices, with emphasis on the strategic importance of marketing to all organisations. Finance for Non-Financial Managers This module is designed for those who aim to achieve a basic understanding of financial management and control, and who require an understanding of finance in order to manage an organisation effectively. Human Resource Management This module develops a critical awareness of the key human resourcing issues and challenges that managers face within contemporary organisations. Corporate Strategy This module analyses strategic decision-making within organisations, and develops a critical understanding of the diverse and
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