Loader

MA Marketing MA Marketing Regent's University London ../webroot/files/Institutions/cover_photo/1564033780regent-university.jpg

Regent's University London

Masters Degree , Marketing

Course Description

There are 5 start dates a year for this course: january, March, May, August, October. The objective of the marketing core is to provide an opportunity for the student to study the dynamics of human behavior that affect marketing decisions. Included in this analysis is an examination of effective marketing practices and procedures and the analytical techniques required prior to basic marketing decisions. Program Curriculum The 36 credit hours required for the master of arts (M.A.) or the 48 credit hours required for the master of business administration (M.B.A.) must include the following courses for a majoremphasis in marketing: MRKT 5000 Marketing (Requisite Course) MRKT 5890 Marketing Statistics MRKT 5920 Marketing Channel Management MRKT 5940 Promotional Management MRKT 5960 Marketing Management MRKT 5970 Marketing Research MRKT 5980 International Marketing MRKT 6000 Integrated Studies in Marketing In addition, the student chooses elective courses offered in this major andor from the program curricula of other majors.

 

RELATED COURSES