Course Description
Do you want to take the step up from management to leadership? The MBA offers you the opportunity to acquire the latest business knowledge and focus on gaining the strategic management skills and understanding to succeed in any organisation During the first phase of the MBA programme, you will develop your knowledge of the key areas of business and management essential to organisational success: Marketing, Human Resource Management, Economics, Accounting and Finance, Business Operations and Information Management. You will study a range of specialist modules: * Strategy and Innovation * Learn how strategic thinking tools can be used to gain an holistic understanding of organisations ? and how innovation can be managed to gain competitive advantage * Decision Making and Project Management * Understand how theory and analysis lead to decisive action ? and how challenging projects can be effectively managed to achieve results * International Management * Assess the challenges and opportunities presented by an increasingly globalised economy and examine strategies for success in international markets In the final phase of the Plymouth MBA, you will explore contemporary issues in leadership and how leadership can be developed to enhance the performance of employees and drive business success. You will also have the opportunity to use the knowledge gained from the programme to undertake a Consultancy Project within an organisational context of your choice.You will be supported by a project supervisor to develop solutions to a real business problem.
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