BA in Advertising, Public Relations and Branding (Full Time)  BA in Advertising, Public Relations and Branding (Full Time) Middlesex University ../webroot/files/Institutions/cover_photo/1534235317Middlesex-University.jpg

The only degree in the UK that combines advertising, public relations and branding, this course is aimed towards those people who want a high performing, fast-paced career in marketing and sharing information.

Content has changed - be ahead of the curve

People are creating, consuming and sharing media in new and innovative ways. If you’re passionate about working in advertising, delivering and sharing communication, strategies and campaign concepts, then our course will set you up with the tools to succeed. You can find a career in the creative industry, consultancy, public relations, charity and public sectors, as well as across a range of markets and businesses. The course covers core topics such as brand management, campaign planning, public relations, social media marketing and digital advertising, you’ll be equipped with the creative thinking, communication, and strategy skills required for an interesting career.

Build your portfolio in a live workshop environment

During your advertising course, you will develop your understanding of the roles that PR, advertising and branding play in every aspect of society. But it’s not just about the theory - you will also build a portfolio of work by planning and implementing campaigns, producing adverts and other kinds of promotional content for all sorts of media.

You will learn in our live TV studio and workshop environment using cutting edge technology. Our digital media workshops are equipped with the latest computers so you can learn video and audio editing, music production and everything else you need to know.

You’ll also learn to use the latest industry standard software such as the Adobe Creative Suite.

We support you and your career goals

We take advantage of our location at the heart of the industry. London is the global centre for advertising and PR, and we use this to host networking opportunities and visits to industry related events. You'll also take part in a work placement to build your professional network, a helping hand when kick-starting your career.

Our personalised approach gives you the support you need to succeed as a student. While you are an undergraduate or foundation year student, you’ll have a Personal Tutor directly related to your course. If you need support with academic writing, numeracy and library skills, we’ll be sure to provide it. Our Student Learning and Graduate Academic Assistants have studied your subject and can support you based on their own experience.

Our graduates have gone on to work for companies such as Ogilvy, Warner Bros and Adidas. A degree from Middlesex University is a sign that you can meet the demands of the industry.

Qualifications

112 UCAS points

Middlesex University has a flexible and personalised approach to admissions and we accept applications from students with a wide range of qualifications and a combination of qualifications.

Please check our general entry requirements page to see how these points can be achieved from our acceptable level 3 qualifications and the combinations which are welcomed by Middlesex University.

Applications from mature candidates without formal qualifications are welcomed, provided they can demonstrate appropriate levels of relevant ability and experience.

If you are unable to meet the entry requirements for this course you may still be eligible for our Foundation year course. This is an extra year of study to prepare you for the full degree. For more information see our Foundation Year in Mediapage.

Eligibility

UK/EU and International students are eligible to apply for this course.

Academic credit for previous study or experience

?If you have achieved a qualification such as a foundation degree or HND, or have gained credit at another university, you may be able to enter a Middlesex University course in year two or three. For further information please visit our Transfer students page.

If you have relevant work experience, academic credit may be awarded towards your Middlesex University qualification. For further information please visit our Accreditation of Prior Learning page.

Interviews, entrance tests, portfolios and auditions

Entry onto this course does not require an interview, entrance test, portfolio or audition.

The course will provide you with opportunities to test your knowledge and understanding informally through ‘formative’ assessment. This will be completed before your formal ‘summative’ assessment which will count towards your final marks. Each module normally contains at least one piece of formative assessment from which you will receive feedback from your tutor. Formative assessments are developmental and any grade you receive from formative assessment does not count towards your final marks.

There is formal ‘summative’ assessment as part of the module, usually towards the end of the module. Assessment methods could include a range of coursework including essays, reports, portfolios of creative work, your final year project, and practical sessions including presentations. The grades from the summative assessments count towards your module mark. Assessments are reviewed annually and may be updated based on student feedback, to suit content or based on feedback from an external examiner.